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| Author: | Schäfer, D. Stippel, P. |
| Title: | Marken gekauft - was nun? |
| Journal: | Absatzwirtschaft
1999 : DEZ, p. 18-21 |
| Index terms: | MARKETING CHANNELS DISTRIBUTION CHANNELS BRANDS CERAMICS INDUSTRY MERGERS GERMANY |
| Language: | ger |
| Abstract: |
SCIMA