search query: @indexterm Marketing channels / total: 185
reference: 153 / 185
Author: | Dwyer, F. R. Welsh, M. A. |
Title: | Environmental relationships of the internal political economy of marketing channels. |
Journal: | Journal of Marketing Research
1985 : NOV, VOL. 22:4, p. 397-414 |
Index terms: | MARKETING CHANNELS |
Language: | eng |
Abstract: |
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