search query: @indexterm Marketing channels / total: 185
reference: 141 / 185
Author: | Rieser, I. |
Title: | Absatzwegsysteme. Modelle zur Erklaerung ihres Wandels. |
Journal: | Unternehmung
1987 : AUG, VOL. 41:4, p. 274-284 |
Index terms: | MARKETING CHANNELS DISTRIBUTION CHANNELS MARKETING MODELS RETAILING |
Language: | ger |
Abstract: |
SCIMA