search query: @indexterm Marketing channels / total: 185
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Author: | Ritsema, H. Piest, B. |
Title: | Telemarketing: The case for (self) regulation? |
Journal: | European Management Journal
1990 : MAR, VOL. 8:1, p. 63-66 |
Index terms: | MARKETING MARKETING CHANNELS MARKETING RESEARCH TELECOMMUNICATIONS INDUSTRY |
Language: | eng |
Abstract: |
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