search query: @journal_id 1336 / total: 189
reference: 151 / 189
Author: | Siguaw, J. Simpson, P. |
Title: | Effects of religiousness on Sunday shopping and outshopping behaviours: a study of shopper attitudes and behaviours in the American South |
Journal: | International Review of Retail, Distribution and Consumer Research
1997 : JAN, VOL. 7:1, p. 23-40 |
Index terms: | RETAILING USA CONSUMER RESEARCH |
Language: | eng |
Abstract: | This research was designed to examine the effects of multiple dimensions of religiousness on two important shopping characteristics: Sunday shopping and outshopping. Results of a random telephone survey of 338 participating residents of five small towns centring round Ruston, Louisiana, indicated that each dimension of religiousness had a significant affect on one or more Sunday shopping and outshopping variables included in this study. |
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