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Author:Frasquet, M.
Vallet, T.
Gil, I.
Title:Key factors in shopping centre management: evidence from Spain
Journal:International Review of Retail, Distribution and Consumer Research
2002 : OCT, VOL. 12:4, p. 337-354
Index terms:Shopping centres
Spain
Competitive advantage
Language:eng
Abstract:The survey identifies the priorities of shopping centre managers by highlighting the resources and capabilities considered most influential in shopping centre performance. It also analyses variables that may affect the relevance assigned to such resources: size and age of shopping centres and the perception of the competitive environment.
SCIMA record nr: 244061
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