search query: @indexterm television receivers industry / total: 189
reference: 140 / 189
Author: | Gitlin, T. |
Title: | The image of business on prime time television. |
Journal: | California Management Review
1984 : WINTER, VOL. 26:2, p. 64-73 |
Index terms: | CORPORATE IMAGE TELEVISION RECEIVERS INDUSTRY USA |
Language: | eng |
Abstract: |
SCIMA