search query: @indexterm television receivers industry / total: 189
reference: 55 / 189
Author: | Guillee, P. |
Title: | Convergences et divergences media en Europe. |
Journal: | Revue Francaise du Marketing
1991 : NOV-DEC, 130, p.59-68 |
Index terms: | EUROPE TELEVISION RECEIVERS INDUSTRY MEDIA COVERAGE NEWSPAPER INDUSTRY OUTDOOR ADVERTISING ADVERTISING EXPENDITURE |
Language: | fre |
Abstract: |
SCIMA