search query: @indexterm television receivers industry / total: 189
reference: 54 / 189
| Author: | Pohl, K.W. |
| Title: | Sponsoring et television en Allemagne. |
| Journal: | Revue Francaise du Marketing
1991 : JAN, 131, p.31-36 |
| Index terms: | SPONSORSHIP CULTURE TELEVISION RECEIVERS INDUSTRY FEDERAL REPUBLIC OF GERMANY |
| Language: | fre |
| Abstract: |
SCIMA