search query: @author Moore, W. L. / total: 19
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| Author: | Lehmann, D. R. Moore, W. L. |
| Title: | Validity of information display boards: an assessment using longitudinal data. |
| Journal: | Journal of Marketing Research
1980 : NOV, VOL. 17:4, p. 450-459 |
| Index terms: | CONSUMER BEHAVIOUR CONSUMER INFORMATION |
| Language: | eng |
| Abstract: |
SCIMA