search query: @author Moore, W. L. / total: 19
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| Author: | Holbrook, M. B. Moore, W. L. |
| Title: | Feature interactions in consumer judgments of verbal versus pictorial presentations. |
| Journal: | Journal of Consumer Research
1981 : JUN, VOL. 8:1, p. 103-113 |
| Index terms: | CONSUMER INFORMATION CONSUMERISM PRODUCT DESIGN |
| Language: | eng |
| Abstract: |
SCIMA