search query: @author Huber, J. / total: 19
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| Author: | Huber, J. McCann, J. |
| Title: | The impact of inferential beliefs on product evaluation. |
| Journal: | Journal of Marketing Research
1982 : AUG, VOL. 19:3, p. 324-333 |
| Index terms: | PRODUCTS MARKETING MODELS CONSUMER BEHAVIOUR CONSUMER INFORMATION |
| Language: | eng |
| Abstract: |
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