search query: @indexterm PRODUCT ELIMINATION / total: 19
reference: 16 / 19
| Author: | Salerno, F. |
| Title: | Une nouvelle procedure de detection des produits douteux : Prodelimin. |
| Journal: | Revue Francaise du Marketing
1984 : JUl-AUG, 99, p. 19-48 |
| Index terms: | PRODUCT ELIMINATION PRODUCT LIFE CYCLE MARKETING MODELS |
| Language: | fre |
| Abstract: |
SCIMA