search query: @indexterm Product elimination / total: 19
reference: 10 / 19
| Author: | Hart, S. J. |
| Title: | Product deletion and effects of strategy. |
| Journal: | European Journal of Marketing
1989 : VOL. 23:10, p. 6-17 |
| Index terms: | PRODUCT ELIMINATION STRATEGY STRATEGIC PLANNING |
| Language: | eng |
| Abstract: |
SCIMA