search query: @author Avlonitis, G. J. / total: 19
reference: 6 / 19
| Author: | Avlonitis, G. J. |
| Title: | Linking different types of product elimination decisions to their performance outcome: 'Project Dropstat'. |
| Journal: | International Journal of Research in Marketing
1987 : VOL. 4:1, p. 43-57 |
| Index terms: | PRODUCT POLICY PRODUCT ELIMINATION |
| Language: | eng |
| Abstract: |
SCIMA