search query: @indexterm BRAND CHOICE / total: 192
reference: 66 / 192
| Author: | |
| Title: | Loyalität zur Marke und zum Geschäft. Marken-Dialog 1997 |
| Journal: | Markenartikel
1997 : VOL. 59:1, p. 27-29 |
| Index terms: | BRAND LOYALTY BRAND CHOICE CONSUMERS GERMANY |
| Language: | ger |
| Abstract: |
SCIMA