search query: @indexterm BRAND CHOICE / total: 192
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| Author: | Foxall, G. R. |
| Title: | Consumers' intentions and behaviour : a note on research and a challenge to researchers. |
| Journal: | Journal of the Market Research Society
1984 : JUL, VOL. 26:3, p. 231-241 |
| Index terms: | MARKET RESEARCH MARKETING MODELS CONSUMER BEHAVIOUR MARKET FORECASTING BRAND CHOICE |
| Language: | eng |
| Abstract: |
SCIMA