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| Author: | McLean, B. |
| Title: | Why Enron Went Bust |
| Journal: | Fortune
2001 : DEC, VOL. 144:12, p. 52-58 |
| Index terms: | MANAGEMENT MANAGEMENT BUSINESS FAILURES ANALYTICAL REVIEW |
| Language: | eng |
| Abstract: | The author of the article considers the Enron Company and analyses he reasons of its bankruptcy on Dec. 2. The author states that start with arrogance. Add greed, deceit, and financial chicanery. What the one get. A company that wasn't what it was cracked up to be. The author of the article states that among the still unanswered questions swirling around Enron is the question whether someone is going to wind up in jail. The paper considers the topics of a culture of arrogance and where the profits are and provides a chart of Enron's market cup and states that it took four years to add $50 billion in market cup and only ten months to destroy it all. |
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