search query: @indexterm BUSINESS FAILURES / total: 193
reference: 189 / 193
Author: | Crawford, C. M. |
Title: | New product failure rates - facts and fallacies. |
Journal: | Research Management
1979 : SEP, VOL. 22:5, p. 9-13 |
Index terms: | BUSINESS FAILURES INNOVATION NEW PRODUCTS RESEARCH |
Language: | eng |
Abstract: |
SCIMA