search query: @indexterm netherlands / total: 1955
reference: 183 / 1955
Author: | Bronner, F. Velthoven, S. van |
Title: | Multimedia research shows long-term trends |
Journal: | Admap
2004 : NOV, VOL. 39:10 (455), p. 28-30 |
Index terms: | media research media selection Netherlands |
Language: | eng |
Abstract: | This article is based on Dutch evidence and it shows how a repeated cross-media study reveals the strengths and weaknesses of media over time. |
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