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| Author: | Mitchell, D. W. |
| Title: | Strategy measurement. Management: know thyself as thy customer and competitor do. |
| Journal: | Managerial Planning
1980 : JUL-AUG, VOL. 29:1, p. 7-10 |
| Index terms: | STRATEGIC PLANNING CORPORATE STRATEGY MANAGEMENT INFORMATION |
| Language: | eng |
| Abstract: |
SCIMA