search query: @journal_id 4425 / total: 199
reference: 66 / 199
| Author: | Koulikoff-Souviron, M. Vidal, P. |
| Title: | A dose of collaboration |
| Journal: | European business forum EBF
2005 : AUTUMN, 22, p. 59-61 |
| Index terms: | pharmaceutical industry corporate culture organizational change supply chain companies case studies Europe |
| Language: | eng |
| Abstract: | Pharmaceutical company Tyrenco has set itself the goal of growing sales while cutting operating expenses. But it must do so against the background of two strikingly different corporate cultures in its British and French operations. |
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