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Author: | Daser, S. Hylton, D. |
Title: | The European Community Single Market of 1992: European executives discuss trends for global marketing |
Journal: | European Business Review
1992 : VOL. 92:1, p. 29-32 |
Index terms: | CORPORATE PLANNING SINGLE MARKET GLOBAL MARKETING MARKETING STRATEGY ECONOMICS MULTINATIONAL COMPANIES |
Language: | eng |
Abstract: |
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