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Author:Bruhn, M.
Mehlinger, R.
Title:Werberegelungen im Fernsehen - wo bleibt die Sachdiskussion? (Regulating TV advertising)
Journal:Markenartikel
1991 : VOL. 53:8, p. 344-354
Index terms:TELEVISION ADVERTISING
FEDERAL REPUBLIC OF GERMANY
Language:ger
Abstract:The article presents legal considerations for and against limitations on TV advertising such as there exists in FRG (quantitative limit , time limit). Of special interest in this respect are liberty of action, liberty of communication of ideas, market regulation, mode of financing, free choice of profession etc.
SCIMA record nr: 104531
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