search query: @author Guelfand, G. / total: 2
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| Author: | Guelfand, G. |
| Title: | Une nouvelle approche qualitative de l'imaginaire de la consommation en Europe. |
| Journal: | Revue Francaise du Marketing
1993 : APR-SEP, 142-143, p.143-148 |
| Index terms: | CONSUMER RESEARCH COMMUNICATION ADVERTISING RESEARCH CULTURE EUROPE, WEST |
| Language: | fre |
| Abstract: |
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