search query: @author Brauner, J. / total: 2
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| Author: | Brauner, J. Drosten, M. Stippel, P. |
| Title: | Was wird aus dem Sony-Mythos? *SONY |
| Journal: | Absatzwirtschaft
1994 : JUN, p. 14-17 |
| Index terms: | COMPUTER INDUSTRY COMMUNICATIONS INDUSTRY CORPORATE RESTRUCTURING TECHNOLOGICAL INNOVATION MARKETING STRATEGY EUROPE |
| Language: | ger |
| Abstract: |
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