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| Author: | Eggert, U. |
| Title: | Ariadnefaden im Trendlabyrinth: Was den Handel verändert. |
| Journal: | Absatzwirtschaft
1995 : MAY, p. 48-50, 55-59 |
| Index terms: | MARKETING ECONOMIC FORECASTING LONG RANGE PLANNING SOCIAL CHANGE TECHNOLOGICAL CHANGE STRATEGIC MANAGEMENT |
| Language: | ger |
| Abstract: |
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