search query: @author Riedel, H. / total: 2
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| Author: | Riedel, H. |
| Title: | Das Porsche-Revival: Wiederbelegung einer Marke. |
| Journal: | Absatzwirtschaft
1995 : NOV, p. 78-80, 82 |
| Index terms: | BRANDS CAR INDUSTRY STRATEGIC MANAGEMENT PRODUCTION MANAGEMENT MARKETING STRATEGY CUSTOMER RELATIONS |
| Language: | ger |
| Abstract: |
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