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| Author: | Cisneros, G. Molina, J. |
| Title: | Fidelizacion efectiva: no caiga en los errores mas frecuentes |
| Journal: | Harvard-Deusto Marketing & Ventas
1996 : NOV-DIC, 17,p.30-35 |
| Index terms: | CUSTOMERS CONSUMER BEHAVIOUR |
| Language: | spa |
| Abstract: |
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