search query: @author Munk, N. / total: 2
reference: 2 / 2
« previous | next »
Author:Munk, N.
Title:Gap gets it
Journal:Fortune
1998 : AUG. 3, VOL. 138:3, p. 44-54
Index terms:BRANDS
CLOTHING INDUSTRY
MANAGERS
Language:eng
Abstract:Mickey Drexler is turning the apparel chain into a global brand. He wants buying a Gap T-shirt to be like buying a quart of milk. But is this business a slave to fashion ?
SCIMA record nr: 175389
add to basket
« previous | next »
SCIMA