search query: @author Sillanpää, M. / total: 2
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Author: | Sillanpää, M. |
Title: | The Body Shop values report - towards integrated stakeholder auditing |
Journal: | Journal of Business Ethics
1998 : OCT, VOL. 17:13, p. 1443-1456 |
Index terms: | BUSINESS ETHICS AUDITING STAKEHOLDERS SUCCESS COMPETITIVENESS CORPORATE STRATEGY |
Language: | eng |
Abstract: | Forces of economic globalization and developments in the technology of mass communication will make stakeholder inclusion an increasingly essential component for of corporate strategy. Companies, like governments and other established institutions, need to listen, to process and to respond positively to the values and beliefs of their stakeholders. |
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