search query: @author Coney, K. A. / total: 2
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Author: | Harmon, R. R. Coney, K. A. |
Title: | The persuasive effects of source credibility in buy and lease situations. |
Journal: | Journal of Marketing Research
1982 : MAY, VOL. 19:2, p. 255-268 |
Index terms: | BUYING COMMUNICATION LEASING |
Language: | eng |
Abstract: |
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