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Author:Cunha, J. V. da
Cunha, M. P. e
Correia, M. F.
Title:Scenarios for Improvisation: Long Range Planning Redeemed
Journal:Journal of General Management
2001 : WINTER, VOL. 27:2, p. 67-80
Index terms:SCENARIOS
PLANNING
MANAGEMENT
Language:eng
Abstract:Planning has been proclaimed dead over and over again. Chaos and disorganization have been advocated as the new way of managing. Nonetheless, managers have yet to adopt these techniques, and complexity theory tells us that if they do, their organizations will be just as unbalanced and unfit as they are today. Complex environments call for both planning and creativity. In this article the authors propose a method for tackling this challenge, improvisational scenario planning, that relies on an organizational and process infrastructure that, when aligned, may create an action infrastructure for allowing organizations to plan in real- time, as events and action unfold.
SCIMA record nr: 231788
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