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| Author: | Wang, Y. Yu, Q. Fesenmaier, D. R. |
| Title: | Defining the virtual tourist community: implications for tourism marketing |
| Journal: | Tourism Management
2002 : AUG, VOL. 23:4, p. 407-417 |
| Index terms: | Tourist industry Travel Electronic commerce Communication Virtual organizations Marketing |
| Language: | eng |
| Abstract: | The purpose of this article is to identify a theoretical foundation of the concept of a virtual tourist community based upon the core characteristics of virtual communities and the fundamental needs of community members. |
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