search query: @author Kyriakopoulos, K. / total: 2
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Author: | Kyriakopoulos, K. Ruyter, K. de |
Title: | Knowledge stocks and information flows in new product development |
Journal: | Journal of Management Studies
2004 : DEC, VOL. 41:8, p. 1469-1498 |
Index terms: | New products Product development Information systems Investments |
Language: | eng |
Abstract: | Despite firms increasing investments in systems (e.g. ISO, IT or knowledge centres) for acquiring market information etc. during new product (hereafter as: n-p./n-ps.) development (NPD), few manage to benefit from the investments. This study suggests among others that firms rely on two distinct types of knowledge stocks procedural and declarative memory affecting n-p. short-term financial performance and creativity. The empirical study of NPD activities indicates that there is an inverted U-shaped relationship btw. procedural memory and product outcomes as well as a positive relationship btw. declarative memory and financial performance. |
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