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Author:Berthon, P.
Galliers, B.
Title:The three r's: rigour, relevance and rapprochement
Journal:Global focus: the EFMD business magazine
2008 : VOL. 2:1, p. 60-61
Index terms:academic research
Freeterms:business problems
Language:eng
Abstract:The authors of this article argue for rethinking of academic research into business problems.
SCIMA record nr: 268284
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