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| Author: | Krider, R.E. (et al.) |
| Title: | Trait and image interaction: In ecotourism preference |
| Journal: | Annals of Tourism Research
2010 : JUL, VOL. 37:3 p. 779-801 |
| Index terms: | tourism image interaction |
| Freeterms: | ecotourism destination image traits random coefficient model |
| Language: | eng |
| Abstract: | The article investigates the interactions between ecotourists and ecodestinations. The authors present a methodology and statistical model designed to separate the complex relationhips between the ecotourist traits of attitude towards the environment and involvement with ecotourism, and the ecodestination images defined by the degree to which nature, sustainability learning, and infrastructure development are perceived to be part of a destination. A conceptual framework, model formulation, and a guide for interpreting the calibrated model are introduced. |
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