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Author: | Vyas, N. Woodside, A. G. |
Title: | An inductive model of industrial supplier choice processes. |
Journal: | Journal of Marketing
1984 : WINTER, VOL. 48:1, p. 30-45 |
Index terms: | INDUSTRIAL PURCHASING INDUSTRIAL SELLING DECISION MAKING MODELS MARKETING RESEARCH |
Language: | eng |
Abstract: |
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