search query: @author Kiel, G. / total: 2
reference: 1 / 2
« previous | next »
| Author: | Kiel, G. |
| Title: | Technology and marketing : the magic mix? |
| Journal: | Business Horizons
1984 : MAY/JUN, VOL. 27:3, p. 7-14 |
| Index terms: | MARKETING TECHNOLOGY ORGANIZATIONAL DESIGN CORPORATE STRATEGY INNOVATION |
| Language: | eng |
| Abstract: |
« previous | next »
SCIMA