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| Author: | Blois, K. J. Cowell, D. W. |
| Title: | Marketing research for new product ideas arising from R & D departments. |
| Journal: | R. and D. Management
1979 : FEB, VOL. 9:2, p. 61-64 |
| Index terms: | MARKET RESEARCH NEW PRODUCTS R&D |
| Language: | eng |
| Abstract: |
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