search query: @author Rubens, W. S. / total: 2
reference: 2 / 2
« previous | next »
| Author: | Rubens, W. S. |
| Title: | A guide to TV ratings. |
| Journal: | Journal of Advertising Research
1978 : 1 FEB VOL.18 p.11-18 |
| Index terms: | TELEVISION ADVERTISING |
| Language: | eng |
| Abstract: |
« previous | next »
SCIMA