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Author: | Abad, P.L. |
Title: | A hierarchical optimal control model co-ordination of function decisions in a firm |
Journal: | European Journal of Operational Research
1987 : OCT, VOL. 32:1, p.62-75 |
Index terms: | DECISION MAKING DECISION ANALYSIS MULTIPLE CRITERIA DECISION MAKING |
Language: | eng |
Abstract: | An optimal control model of a joint finance-marketing-production system is formulated. Using the model as a reference point, a decentralized procedure for coordinating finance, marketing, and production decisions is designated. The procedure appears to have two characteristics: a discontinuous discount interest rate and a time-varying transfer price between marketing and production functions. An example is presented to illustrate the procedure. Sequential planning of marketing-production and finance decisions is considered. Resultant marketing-production subsystem model is described. |
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