search query: @author Kohli, A.K. / total: 2
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Author: | Kohli, A.K. Jaworski, B.J. |
Title: | Market orientation: the construct, research propositions, and managerial implications. |
Journal: | Journal of Marketing
1990 : APR, VOL.54:2, p.1-18 |
Index terms: | MARKETING CONCEPT MARKETING RESEARCH MARKETING MANAGEMENT |
Language: | eng |
Abstract: |
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