search query: @author Lodish, L. / total: 2
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| Author: | Abraham, M. Lodish, L. |
| Title: | Votre publicite fait-elle vendre? |
| Journal: | Harvard-L'Expansion
1991 : SUMMER, 61, p. 93-98 |
| Index terms: | ADVERTISING EFFECTIVENESS |
| Language: | fre |
| Abstract: |
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