search query: @author Mattila, E. / total: 2
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Author: | Ansio, T. Mattila, E. |
Title: | Marketing strategy formulation - pure versus mixed strategies. |
Journal: | Journal of the Operational Research Society
1979 : DEC, VOL. 30:12, p. 1097-1101 |
Index terms: | HEURISTIC METHODS MARKETING MODELS OPTIMIZATION |
Language: | eng |
Abstract: |
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