search query: @author Steckel, J.H. / total: 2
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| Author: | Rao, V.R. Steckel, J.H. |
| Title: | A Polarization Model for Describing Group Preferences |
| Journal: | Journal of Consumer Research
1991 : JUN, VOL. 18:1, p. 108-118 |
| Index terms: | CONSUMER RESEARCH GROUP DECISION MAKING GROUPS LINEAR MODELS |
| Language: | eng |
| Abstract: |
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