search query: @author Bergheimer, M. / total: 2
reference: 2 / 2
« previous | next »
| Author: | Bergheimer, M. |
| Title: | Aktuelle Rahmenbedingungen des Marketings. |
| Journal: | Management-Zeitschrift Industrielle Organisation
1991 : VOL. 60:11, p. 46-47 |
| Index terms: | MARKETING THEORY |
| Language: | ger |
| Abstract: |
« previous | next »
SCIMA