search query: @author Blois, K. J. / total: 20
reference: 14 / 20
| Author: | Blois, K. J. |
| Title: | The manufacturing/marketing orientation and its information needs. |
| Journal: | European Journal of Marketing
1980 : VOL. 14:5/6, p. 354-364 |
| Index terms: | MANUFACTURING MARKETING ORGANIZATIONAL CHANGE |
| Language: | eng |
| Abstract: |
SCIMA