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| Author: | Tubiolo, A. |
| Title: | Meeting community information needs: Kodak's environmental reporting strategy |
| Journal: | Corporate Environmental Strategy
2000 : VOL. 7:2, p. 176-184 |
| Index terms: | Environmental quality Pollution control Pollution charges Photographic equipment industry Company reports Image processing Data presentation |
| Language: | eng |
| Abstract: | The article deals with Kodak Park, the world headquarters of Eastman Kodak Company, in Rochester, NY. It is struggling with the problem of communicating its improved environmental performance to a public that has historically viewed the company as poor environmental performers. |
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