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| Author: | Müller, S. |
| Title: | Unterschwellige Werbung. |
| Journal: | Marketing: Zeitschrift fur Forschung und Praxis
1984 : NOV, VOL. 6:4, p. 267-272 |
| Index terms: | ADVERTISING RESEARCH |
| Language: | ger |
| Abstract: |
SCIMA